Ramcharan's latest film, titled Maerupu, was launched on Friday at Rama Naidu Studios, Hyderabad. Made on Mega Supergood Films Private Limited banner, the film is directed by Dharani and produced by NV Prasad and Paras Jain.
Movie mughal Dr D. Rama Naidu switched on the camera, while the PR Chief and hero's dad Chiranjeevi clapped the muhurat shot on Ramcharan and Kajal, who are repeating their pairing up after Magadheera.
Producer NV Prasad said that he felt happy to be producing the fourth film of Ramcharan.
"I will leave no stone unturned to make this venture a mega hit. I am thankful to Chiranjeevi and Ramcharan for this project."
Dharani said: "This is my first film with Supergood Films. It is a big responsibility on me to direct Ramcharan after his mega blockbuster Magadheera. The movie will like a lightning strike. Definitely, this film Maerupu would surpass the expectation of the mega fans and audiences."
Ramcharan said: "I never expected that I would get this kind of commercial subject again in a short span in my career. PC Sriram is handling the camera for me. I knew the producers from my childhood. Devi Sri Prasad (music director) and I are good friends. I am anxious as to how my heroine Kajal would be shown on the screen. The story is about how a youngster turns the victor after passing through much struggle. The producers told me that they would not compromise in the matters of budget. After coming under the direction of Rajamouli, it is my duty to show maturity at all levels."
Devi Sri Prasad said: "Nobody can touch lighting (Merupu). At the same time, none can produce it. I am sure that I would give great music for Merupu. There would be six songs in the film. I keep in mind that Ramcharan is a already legend in the art of dance."
Dialogues are by Paruchuri Brothers. Art is by Padmashri Thota Tharani.
